Project Overview
Kodiak is a company that takes re purposed construction materials and turns them into
original, one of a kind pieces of furniture.
original, one of a kind pieces of furniture.
My Role
I was in charge of designing and building several different aspects of their web platform, including User interaction, visuals and e-commerce solutions, as well as also being a part of the research team.
Information Architecture
By organizing content logically and intuitively, information architecture enhances user experience, reducing frustration and increasing engagement.
Website Communication
The company’s Unique Value Proposition must be front and center in user-facing spaces.
It’s critical that the website clearly communicates what the company does, and why.
It’s critical that the website clearly communicates what the company does, and why.
User Flow
By understanding the typical paths users take to complete tasks or find information, we can optimize the flow to minimize friction and maximize usability.
Wireframes
We make use of them early in the design process to outline the arrangement of content, navigation, and interactive elements.
User Personas
These personas encapsulate key user traits and motivations that helped us empathize
with our client’s target audience and make informed decisions throughout the design process.
with our client’s target audience and make informed decisions throughout the design process.
Responsiveness
With the increasing diversity of devices used to access the Internet, a responsive design ensures that users can easily navigate and interact with a website regardless of the device they are using.
